It’s Not The Duck Excerpt
I would argue that no matter how great your brand name recognition is, someone still must sell your product or service. In this world, nothing happens until a sale is made and no matter what product you’re selling, “people buy from people.” Even better said, “more people buy from exceptional people.”
Chapter 3 of “It’s Not The Duck”, Attitude Beats Aptitude Every Time
Your attitude lasts longer than your aptitude and it is what ultimately defines what others think of you for the rest of your life.